The 2021 AMA Summer Conference will be hosted virtually on August 4-6. The AMA is proud to announce the plenary session AI-Human Interactions: Bridging the Gap Between Policy Makers, Academia and Business, led by conference co-chair, Matilda Dorotic.
AI-Human Interactions: Bridging the Gap Between Policy Makers, Academia and Business
Numerous of today’s pressing business, societal and public policy challenges are linked to the development of new technologies and their impact on us as consumers, citizens and humans. In particular, the tensions between the benefits and drawbacks of artificial intelligence (AI) create both the need for new research questions and public governance solutions. In this panel discussion we bring together academics, public policy and business representatives that will address burning questions in the area of AI-human interaction from different perspectives. The aim of the panel is to raise the issues that warrant more research attention and encourage the development of research collaborations that would promote a holistic approach to addressing the AI-human interaction challenges from all three perspectives. Responsible AI, algorithmic bias, AI governance, AI impact on consumers and citizens, AI business implementation challenges are just some of the topics we will address. We hope to enable an interactive session between panelists and the audience by encouraging questions.
DR. CANSU CANCA
Cansu is a philosopher and the founder of the AI Ethics Lab, where she leads teams of computer scientists, philosophers, and legal scholars to provide ethics analysis and guidance to researchers and practitioners. She also serves as an ethics expert in various ethics, advisory, and editorial boards. She has a Ph.D. in philosophy specializing in applied ethics. She primarily works on ethics of technology, having previously worked on ethics and health. Prior to the AI Ethics Lab, she was a lecturer at the University of Hong Kong, and a researcher at the Harvard Law School, Harvard School of Public Health, Harvard Medical School, National University of Singapore, Osaka University, and the World Health Organization. She was listed among the “30 Influential Women Advancing AI in Boston” and the “100 Brilliant Women in AI Ethics”.
Lofred Madzou is a Project Lead for AI at the World Economic Forum, where he oversees global and multi-stakeholder AI policy projects. He is also a research associate at the Oxford Internet Institute where he investigates various methods to audit AI systems. Before joining the Forum, he was a policy officer at the French Digital Council, where he advised the French Government on technology policy. Most notably, he has co-written chapter 5 of the French AI National Strategy, entitled “What Ethics for AI?”. He has an MSc in Data Science and Philosophy from the University of Oxford.”
DR. KOEN PAUWELS
Koen Pauwels is Distinguished Professor of Marketing at Northeastern University and co-director of its Digital, Analytics, Technology and Automation (DATA) Initiative. He received his Ph.D. from UCLA, where he was chosen “Top 100 Inspirational Alumnus” out of 37,000 graduates. His award-winning research received over 12,000 citations and is available at marketingandmetrics.com. Prof Pauwels is Senior Editor for the Journal of Marketing and the International Journal of Research in Marketing. He is currently President of the American Marketing Association’s Academic Council and Vice President of Practice at the INFORMS Association for Marketing Science. His books include ‘Modeling Markets’ and ‘Advanced Methods for Modeling Markets’ for researchers and “It’s Not the Size of the Data – It’s How You Use It: Smarter Marketing with Analytics and Dashboards” for managers.
Graham is a Senior Manager for Dell Technologies in IoT, Safety & Security and Computer Vision in Dell Technologies Alliances. He is responsible for GoToMarket development and implementation including strategic development of a channel and partner development for Dell. Graham is a co-creator of the aaS solution incorporating Cloud solutions for Public Sector and major enterprise Customer accounts. His expertise includes customer facing presentations in new and developing business areas, consulting and driving new business models, development and creation of channel capabilities needing to deliver complex technology solutions. Graham is working with account teams to drive services sales and software revenue.
DR. ANDREW STEPHEN
Andrew is a leading academic voice on the future of the marketing, media, and advertising industries. He has a particular interest in issues that lie at the intersections of marketing, consumer behavior, and technology—particularly artificial intelligence, and is a strong proponent of the use of data-centric, analytics-enabled, evidence-based approaches to marketing practice. His research has made significant contributions to our understandings of digital marketing, social media, and advertising, and he has published in leading academic journals such as Journal of Consumer Research, Journal of Marketing, Journal of Marketing Research, and Marketing Science. He has also won numerous awards for his research, such as the Lehmann Award, the Clayton Award, the Varadarajan Award, and the Hunt/Maynard Award, as well as being recognized as an MSI Young Scholar and an MSI Scholar. At the University of Oxford he is director of the Oxford Future of Marketing Initiative, a research center involving academic-industry partnerships aimed at producing relevant research and practical thought leadership to shape the future of marketing practice. Andrew is also currently an editor of the Journal of Consumer Research.
Read more: ama.org