What is SMS for Business? January 24, 2021 SMS messaging is one of the oldest and most popular methods for people to text their friends. Businesses can also communicate with customers and… Continue Reading
7 Steps to Launch a Successful Online Event January 23, 2021 Experiential marketing events are powerful draws that bring people and businesses together. However, since the pandemic, most businesses have had to switch to hosting… Continue Reading
Rob Reilly on joining WPP, and Biden’s $1.9 trillion stimulus plan: Friday Wake-Up Call January 16, 2021 Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you’re reading this online or in a… Continue Reading
New 2020 Marketing Trends in a Post-COVID-19 World: Part 2 January 2, 2021 Personalization-focused marketing trends like voice search augmented reality (AR), and direct to consumer (D2C) sales from social media are becoming more prevalent in a… Continue Reading