After Nearly a Decade Away, Ruffles Returns to TV

Following a year of robust sales, Frito-Lay chip brand Ruffles is airing its first TV campaign in almost a decade. Top line One of two commercials included in the marketing effort, titled “Own Your Ridges,” features NBA All-Star Anthony Davis, rapper T-Pain and internet personality King Bach celebrating what makes them unique. Created by Motive,…

Read more: adweek.com

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