Want to rank higher in the search results, while also increasing traffic to your eCommerce store, blog or website? Of course you do!
With so many excellent tools and services to choose from, how are you supposed to know which are best and if they are really going to work?
Even more important, how are you going to afford each of them? Many solutions bill on a monthly basis and can quickly cost in excess of $100+ per month – and that’s just to have an account live and actively monitoring your site.
To help in this process, today we are going to highlight five free SEO tools, solutions, and platforms that allow you to track, manage, and improve your site results.
Let’s get started!
#1. Zutrix SERP Checker
Of the many different tools and solutions out there for improving your site rankings and keyword optimization, a SERP checker is probably at the top of the list. This is simply due to the fact that you can monitor thousands of keywords and search phrases for your site while seeing how much and how often they move on a daily basis.
Zutrix is a SERP checker that requires no credit card at sign up. The solution allows for 10 keywords tracked (daily) across an unlimited amount of domains. Accounts also will have access to real-time notifications and the Keyword Lab, to help with further optimization.
The benefit of using a SERP checker and tracking tool versus simply knowing where your site ranks, is that it can help with the further optimization of your site and rankings as well. Since the tool can track and monitor rankings on a daily basis, this makes it easy for site owners to tweak content on a site and see if it results in a higher or lower ranking.
Once this process is fully understood, not only can it help with the overall rankings of content across your whole site, but also why and how other sites rank where they do as well.
#2. Google Analytics
Google (the search engine), pretty much powers and controls everything on the internet already. Not just what appears at the top of the search results, but also the billions of search results that take place daily, and all of the user data associated with it.
And with that being the case, they also provide site owners and businesses with the necessary technology and tracking to monitor visitors and search activity for their sites – all while sharing that info with Google as well. This free stats tracking platform being Google Analytics.
Through the use of their site tracking platform, site owners can see visitor stats, user engagement, search data, and much more. So why would Google offer something of so much value for free? Simply because it’s more data for Google to analyze and learn from.
#3. Yoast SEO Plugin
Thanks to the power of WordPress, now more people have websites and blogs than ever before. And many of them would never know or understand how to get started with the concept of SEO if it wasn’t for their super easy to use platforms.
Special thanks to WP plugins like Yoast SEO, which makes that process even easier. This is one of the most popular WordPress plugins out there and has been downloaded and installed millions of times. And just like everything else on this list, it’s free to use!
It’s also important to note that Yoast SEO does come in a “Premium” version, but a huge majority of site owners and bloggers are simply using the free version, which is more than enough.
#4. Moz SEO Tool
In the world of SEO and search marketing, some names stand out more than others. This is especially true of Moz, as not only are they a trusted name in this space, they’ve already created several ranking factors that are now standard for ranking the relevance and quality of a site.
In addition to this, Moz also offers a set of free SEO tools through its site, which is quite valuable. Their Keyword Explorer, Link Explorer, Moz Bar, and Domain Analysis tools are some of the most popular.
To take advantage of these tools, you will need to create a complimentary account. After doing so, you will have the ability to search 10 free queries per month, with no CC required.
#5. SEOPressor Blog Title Generator
SEO isn’t just about knowing where your ranking is in the search results, it’s also about knowing how to create content that is worthy of ranking on that elusive first page. No matter how great your actual content is, the title of your article is what’s going to get the most interest. This is true for SEO, email marketing, social media, and everything in between.
However, always coming up with new and catchy headlines isn’t easy.
For times like these, the SEOPressor Blog Title Generator is a great tool. All you need to do is visit the form, fill in a few keywords and then select the type of keyword it is, and then the tool will spit out a bunch of great ideas and choices for you to consider.
The tool is free to use and if you’d like to further optimize your site content, you can create a free account on the site and unlock many other tools and features.
Boosting your site traffic and rankings with SERPS
With more than a billion active websites and blogs on the internet today, it’s more competitive and crowded than ever before. And when you factor in that Google often has less than ten organic rankings on the first page for any given keyword or search phrase, it’s quite amazing when the task can be accomplished.
The difference between the site owners and brands that can achieve this and those who can’t is that they are always monitoring, improving, and building their sites above the competition. If you are currently in an endless battle with search results and other competitors in your space, be sure to level the playing field by taking advantage of each of the recommended solutions and platforms listed above.
Guest author: Zac Johnson is a world-renowned blogger and entrepreneur with nearly 20 years of experience in the online marketing space and has helped his readers generate millions of dollars online. He shares his story and guidance at ZacJohnson.com
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